One outfit
A thousand adventures

LIT is born in everyday needs.
Every LIT garment is designed to convey its mindfully-modern philosophy that balances innovative design with enduring fashion. Simple, well-refined, versatile and matchable to multiple styles. Garments designed to be flaunted and to be shown off in the streets. Uptown, downtown, where ever. Capturing what’s on-trend in contemporary fashion with all our collections. Offering you a new kind of luxury upscale fashion with a new unique urban flair.

It’s not just exclusive to those who are fitness fanatics, but to anyone pursuing a conscious, mindful and active lifestyle. We provide the wardrobe you need to feel your most empowered, up-to-trend and full of vigor.
Clothes you want to wear all of the time, with the power to turn the day around, are valuable to any wardrobe.

One outfit A thousand adventures

LIT is born from everyday needs.
Every LIT garment is designed to convey its mindfully-modern philosophy that balances innovative design with enduring fashion. Simple, well-refined, versatile and matchable to multiple styles. Garments designed to be flaunted and to be shown off in the streets. Uptown, downtown, where ever. Capturing what’s on-trend in contemporary fashion with all our collections. Offering you a new kind of luxury upscaled fashion with a new unique urban flair. It’s not just exclusive to those who are fitness fanatics, but to anyone pursuing a conscious, mindful and active lifestyle. We provide the wardrobe you need to feel your most empowered, up-to-trend and full of vigor.
Clothes you want to wear all of the time, with the power to turn the day around, are valuable to any wardrobe.

As original as you

LIT is a direct expression of the wearer’s individuality and values.
It all starts with your definition of ‘yourself’. Convey your identity — who you are, where you want to go and what you like — all through LIT. Everyone has the equal chance to discover all the amazing things they’re capable of doing. Without any limitation and with unlimited possibilities. It’s our mission to let you be the best version of yourself. Prove there’s nothing to prove. You are LITTEST with LIT.

LIT is a direct expression of the wearer’s individuality and values.
It all starts with your definition of ‘yourself’. Convey your identity — who you are, where you want to go and what you like — all through LIT. Everyone has the equal chance to discover all the amazing things they’re capable of doing. Without any limitation and with unlimited possibilities. It’s our mission to let you be the best version of yourself. Prove there’s nothing to prove. You are LITTEST with LIT.